Business Management (Marketing) BSc (Hons)

Do you see yourself playing a key role within a successful brand? Are you seeking a degree to distinguish yourself from the pack through the creative skills required to assertively manage business at a global, national or local level?

Ideal if you have a dedicated interest in marketing, sales and consumer behaviour, this pathway concentrates on the interaction between customers and businesses in the global marketplace.

You can study specialist marketing topics such as consumer behaviour, marketing communications, marketing research, marketing metrics and global marketing.

The BSc Business Management degree at Swansea University is the most established programme within the School of Management, known for producing highly skilled and commercial thinking business managers. Graduates have gone on to work for the world's biggest brands including Shell UK, Marks & Spencer, Bloomberg and Tata.

As well as specialising in marketing, this Business Management course will equip you with essential modern expertise in entrepreneurship, management consulting, operations management, finance, accountancy, strategy and human resources.

BSc (Hons) Award
September Start
Full-time Study Mode
3 years Duration
N1N5,N1K5,N1N8 UCAS Code

Entry Requirements For This Course

A-level Qualification

Offers for programmes in the School of Management are usually within the range of 'ABB-BBB' or equivalent.

All applications are considered on an individual basis, with GCSE grades, AS Level subjects and grades, work experience, references and personal statement taken into account.

Variable offers are made dependent on subjects studied.

No A-level in Business, Economics, Maths or Accounting/Finance is required. We do not consider General Studies as an A-level subject for offer purposes. Students may combine A-levels with other qualifications below. GCSE Maths and English minimum C grade is also required.

International Baccalaureate

The School of Management will make offers to students with predicted (or achieved) IB of 32-33 or higher.

BTEC (18-unit)

The School of Management will make offers to students with predicted (or achieved) BTEC results of DDM or better.

English Language

Non-native English speakers must achieve 6.0 overall with no component less than 5.5 in IELTS or equivalent tests.

For students who fall short of only the English language requirement we offer a range of pre-sessional training programmes that you may take before starting your degree programme.

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