Are you bursting with business ideas and ready to develop the skills, knowledge and ability to bring them to life?
This BA (Hons) Business Management and Entrepreneurship degree course unlocks your potential to create and innovate, either in your own business or an established organisation.
You’ll emerge from this course with the commercial insight and techniques to become a successful entrepreneur, whether self-employed or as a valuable member of a larger team.
In your first year, you can also get the Chartered Institute of Marketing (CIM) Introductory Certificate in Marketing, which is highly sought after by employers for both marketing and non-marketing roles.
This degree shares a common first year with several other business courses. This gives you the flexibility to transfer to another course if you develop an interest in a different subject area.
What you'll experience
On this course, you'll:
- Work with local companies and organisations on real projects
- Get to grips with how businesses operate and build a solid foundation of management, accounting, data analysis and markets
- Learn how to think like an entrepreneur, as you sink your teeth into your innovative ideas and learn to take them from inception to implementation as new products or services
- Get the chance to learn a foreign language and study abroad
Work experience and career planning
To give you the best chance of securing a great job when you graduate, our Careers and Employability service will help you find relevant work experience during your course.
We can help you identify placements, internships, voluntary roles and freelancing opportunities that will complement your studies and enhance your CV.
What you'll study
Each module on this course is worth a certain number of credits.
In each year, you need to study modules worth a total of 120 credits. For example, 4 modules worth 20 credits and 1 module worth 40 credits.
Business Accounting – 20 credits - In this module, you'll study accounting as it relates to the financial management of a business entity.
Business Innovation Development Project – 0 credits - In this module you'll explore and develop business skills (entrepreneurial and employability) through a simulated-working group project.
Business Operations and Systems Management – 20 credits - On this module, you'll develop knowledge and understanding of the role and process of operations management in contemporary business.
Economics for Business – 20 credits - In this module, you'll study the key concepts of economics, as they relate to business.
Managing People in Organisations – 20 credits - On this module you'll study the relationship between theory and practice within an organisational context.
Marketing Principles And Practice – 20 credits - This module will introduce you to the discipline of marketing and the main tools and models used in marketing decision making.
Quantitative Methods and Data Analysis – 20 credits - On this module you'll develop key graduate skills. These include diagrammatical and numerical communication skills, numerical understanding, statistical analysis, quantitative data analysis, problem solving and logic skills, and IT/Information skills.
Business Analysis And Decision Making – 20 credits - In this module you'll deal with real business problems and improve your entrepreneurial knowledge.
Business Venturing – 20 credits - This module integrates world class research and real entrepreneurial experience.
Contemporary Issues in Entrepreneurship – 20 credits - This module introduces you to the field of entrepreneurship, including the creation of independent new business, and the formation of corporate and social enterprises.
Innovation Management – 20 credits - In this module you'll study issues around the successful development of new products and services.
Managing Product Portfolios – 20 credits - In this module you'll focus on the process of product management and the management of a portfolio of products.
Business and Law Undergraduate Work Placement Event Group A – 0 credits - Scheduled within the timetable for placement events.
Strategy Enterprise and Innovation Level 5
Study Abroad (Year Long) – 120 credits - In this module you'll spend a year abroad, developing your inter-cultural, personal, linguistic and academic skills, as well as subject knowledge, at an overseas partner university.
Business And Employment Law – 20 credits - On this module you'll examine the law relating to contracts, negligence and employment.
Developing Individual and Team Creativity – 20 credits - Identified as one of the most essential skills for modern employees, creativity is seen as integral to the strategy and success of organisations such as Amazon, Google and Apple.
Electronic And Mobile Commerce – 20 credits - In this module you'll be introduced to electronic (e-commerce) and mobile commerce (m-commerce) from organisational and technological perspectives.
Professional Selling – 20 credits - In this module you'll study academic theory supporting the practice of selling.
Business Consultancy Project – 20 credits - In this module, you'll work in a small team with 4–5 other students as a consultant on projects with local organisations.
Contemporary Issues in Product and Service Development – 20 credits - On this module you'll focus on the management of new product/service development processes within firms.
Entrepreneurial Development – 20 credits - This module focuses on your entrepreneurial development and involves critical personal reflection as well as the preparation of a portfolio to prepare you for your chosen career pathway.
Strategic Management – 20 credits - This module gives you the knowledge and skill you need to understand and apply strategic management concepts and framework.
Business and Law Undergraduate Work Placement – 0 credits - In this module you'll do an approved work placement, ending in the submission of work for assessment and and the option to receive a Certificate of Professional Practice from the faculty of Business and Law.
Strategy Enterprise and Innovation Tutorial Level 6
Business Improvement and Creativity – 20 credits - On this module, you'll examine factors that contribute to sustainable and resilient Organisational Excellence (OE) within complex and rapidly changing business environments.
Negotiation For Entrepreneurs – 20 credits - Negotiation is an important mode of social interaction and an essential business skill for entrepreneurs, leaders, managers, and professionals.
Project Management For Enterprise – 20 credits - On this module you'll develop your business project management skills.
Responsible And Sustainable Business – 20 credits - On this module you'll be introduced to the fundamental concepts, views and practices of responsible and sustainable business.
Sales Management – 20 credits - In this module you'll develop your understanding of the latest theory and academic thinking in the sale profession as well as practical transferable skills.
Work Based Learning – 40 credits - If you chose an industrial placement in the previous year, you can take this module.
How you're assessed
You’ll be assessed through:
- analysis of topical case studies
- written reports and essays
- practical artefacts such as small websites or systems
You’ll be able to test your skills and knowledge informally before you do assessments that count towards your final mark.
You can get feedback on all practice and formal assessments so you can improve in the future.
The way you’re assessed may depend on the modules you select. As a guide, students on this course last year were typically assessed as follows:
- Year 1 students: 55% by written exams and 45% by coursework
- Year 2 students: 25% by written exams, 7% by practical exams and 68% by coursework
- Year 3 students: 27% by written exams, 7% by practical exams and 66% by coursework
Careers and opportunities
The skills you learn on this course prepare you for launching your own business and set you up for a career in areas such as:
- new project development
- sales and marketing
- business development
- consultancy recruitment
- digital marketing
You can also use your degree to go on to study a postgraduate qualification.
After you leave the University, you can get help, advice and support for up to 5 years from our Careers and Employability service as you advance in your career.