Product Design and Innovation BSc (Hons)


Unleash your creativity and bring your ideas to life.

On this BSc (Hons) Product Design and Innovation degree course, you'll combine the theories and methodologies of art and engineering to create and improve the products we use in efficient and cost-effective ways.

You'll develop your understanding of engineering design, illustration and computer-aided design while also exploring how to create successful and sustainable products in a competitive market. By graduation, you'll be set up for a career creating and designing products.

What you'll experience

On this course you'll:

  • Use sophisticated computer software and rapid prototyping equipment to design new products and improve existing ones
  • Learn the fundamentals of illustration, computer-aided illustration, computer-aided design (CAD) and manufacturing technology
  • Learn how to use professional software to visually communicate your product ideas, including Photoshop, AutoCad (for precise 2D and 3D drawing), Creo (for computer-aided design modules and manufacturing simulations) and Keyshot (for photo-realistic renderings and animation)
  • Create a product for a professional organisation or design centre based on a brief submitted to you by the company's design manager – current students are creating a handheld controller for a yacht for Raymarine

Work experience and career planning

Get work experience while you study with support to find part-time jobs and volunteering opportunities. Towards the end of your degree and after graduation, you'll get 1-to-1 support from our Graduate Recruitment Consultancy to find your perfect role. On top of this you'll get bespoke careers support through our faculty 'career-ready' programme.

Taking an optional placement year will give you the experience you need to increase your chances of landing your perfect role after graduation.

We'll give you all the support you need to find a placement that prepares you for your career, and we'll continue to mentor you throughout your placement.

Previous students have taken placement roles such as:

  • junior design and development engineer
  • undergraduate mechatronics engineer
  • CAD design Intern
  • engineering placement student
  • mechanical systems and design engineer

They've completed placements at organisations including:

  • TecSew
  • Morgan Furniture
  • Cummins
  • Hi-Technology Group
  • Prysmian Cables and Systems

Module Details

Each module on this course is worth a certain number of credits.

In each year, you need to study modules worth a total of 120 credits. For example, four modules worth 20 credits and one module worth 40 credits.

We use the best and most current research and professional practice alongside feedback from our students to make sure course content is relevant to your future career or further studies.

Therefore, some course content may change over time to reflect changes in the discipline or industry and some optional modules may not run every year. If a module doesn’t run, we’ll let you know as soon as possible and help you choose an alternative module.

Programme Assessment

Teaching methods on this course include:

  • lectures
  • seminars
  • tutorials (personal and academic)
  • laboratory work
  • project work
  • computer-aided design (CAD) system activity
  • open access study

You’ll be assessed through:

  • written examinations and multiple choice tests
  • coursework and portfolio
  • case studies
  • practical tests
  • presentations

You’ll be able to test your skills and knowledge informally before you do assessments that count towards your final mark.

You can get feedback on all practice and formal assessments so you can improve in the future.

Student Destinations

The skills you learn on this course will prepare you to work in any industry you're passionate about, in areas such as product design, design management, consultancy, engineering, marketing and graphic design.

Depending on the roles you go into and your experience in industry, you could earn up to £35,000 as a CAD technician, up to £45,000 as a product designer, or up to £35,000 as an exhibition designer. These average salaries all have the potential to increase in line with your experience and position in a company.

Our graduates have worked for companies such as:

  • SAS Software
  • Celli UK
  • ETL
  • Ava Energy
  • CenTrak

Our graduates now work in roles including:

  • project manager (transformation team)
  • customer success strategizer 
  • design technology teacher
  • account executive
  • junior product designer

Other graduates have continued their studies at postgraduate level or set up successful businesses with help and support from the University.

BSc (Hons) Award
September Start
Full-time, Sandwich Study Mode
3 years Duration

Entry Requirements For This Course

104–120 points to include a minimum of 2 A levels, or equivalent, to include two relevant subjects.

Applicants may be requested to provide a portfolio to support their application.

English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.

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