Why study BA (Hons) Business & Management (Marketing) at BU?
- Analyse marketing activities and develop marketing plans for a range of domestic and international settings
- Opportunities to study abroad at one of our international partner institutions
- Study a diverse subject that provides a stepping-stone to work in any industry, anywhere in the world
- Complete an optional 30-week placement, giving you invaluable opportunities to gain industry experience and build a professional network
- Study at a university with over 35 years’ teaching experience in this area, excellent industry connections and an international reputation
- Gain professional Chartered Institute of Marketing qualifications alongside your degree, highly sought-after by employers
- You'll be career-ready with 94% of our graduates in employment or further studies, fifteen months after graduating.
Course accreditations
The accrediting bodies of our BA (Hons) Business & Management (Marketing) course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the BU Business School experience:
- Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 6% of business schools worldwide
- The Chartered Institute of Marketing (CIM) accreditation allows students to gain a CIM Professional Certificate in Marketing alongside thier Bachelor's degree.
- This Marketing pathway is also accredited by the Institute of Data & Marketing (IDM), Europe’s leading training and qualifications organisation for the digital, direct and data profession
Unit accreditations
- Chartered Management Institute (CMI) accreditation gives you complimentary CMI student membership (and access to resources and services) and when you graduate, you’ll receive a CMI L5 Certificate in Management and Leadership qualification in addition to your Bachelor's degree.