As the third industrial revolution gathers pace, the practice of fashion marketing and the roles associated with the sector are rapidly evolving. Our MA Fashion Marketing course examines new and emerging marketing methods and processes, and established practice from an international perspective.

You'll gain insight into the commercial and creative world of marketing through the lens of fashion insiders and specialist academic staff. The curriculum focuses on strategic marketing concepts for digital and physical fashion arenas, and includes strategic and critical marketing, consumer behaviour and phycology, international culture and marketing environments, competition strategies, semiotic analysis, business intelligence, performance measurement, and marketing ethics.

Your knowledge and understanding of the subject will be enhanced by advanced marketing research and analytical skills, and fashion marketing theory.

Our MA Fashion Marketing sits in a suite with the following courses:

MA International Fashion Management

MA Fashion Communications

MA Luxury Fashion Brand Management.

You learn alongside students from these other MA courses, and have the option to transfer MA titles if your specialism changes.

MA Award
Study Mode
1 years Duration

Entry Requirements For This Course

2.2 honours degree.

Applicants with non-standard entry qualifications and / or relevant work experience will be considered on an individual basis.

Upcoming Open Days at Nottingham Trent University

29
JAN

Postgraduate Open Event

29 Jan 2020, 16:00 PM - 29 Jan 2020, 18:00 PM Nottingham Trent University
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11
MAR

Postgraduate Open Event

11 Mar 2020, 16:00 PM - 11 Mar 2020, 18:00 PM Nottingham Trent University
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Talk to academics and students to find out more about your course of interest. You can ask any questions to find out what postgraduate study it all about.
10
JUN

Postgraduate Open Event

10 Jun 2020, 16:00 PM - 10 Jun 2020, 18:00 PM Nottingham Trent University
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Talk to academics and students to find out more about your course of interest. You can ask any questions to find out what postgraduate study it all about.

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